pointsofhype

For both local businesses and Internet marketers, social media is a godsend and a curse.  Thousands of what I call free points of hype can be found in three broad areas on the web - search engines, content, and profiles.   Working entrepreneurs now have extraordinary  free promotion and branding opportunities. Never has the expense of entry into the business world been so economical - another blessing and curse.  You can get started promoting your own products or services, or those of other companies using affiliate programs, immediately.  The bad news is so can everybody else. Marketers are often captivated with the latest killer app or ma